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(PDF) THE IMPACT OF CUSTOMER SERVICE ON THE PERFORMANCE OF TELECOM COMPANIES IN ...
Customer satisfaction has serious implication on customer retention which leads to customer loyalty which contributes to profitability of the organization. Customer satisfaction also has impact of the sustainability of the organization. Telecom companies do not respond to their customers need swiftly. 5.3 Conclusion The study made use of customers and managers to reveal …
(Free PDF) Services Marketing: People Technology Strategy, 8th …
Creating and marketing value in today’s increasingly service and knowledge-intensive economy requires an understanding of the powerful design and packaging of ‘intangible’ benefits and products, high-quality service operations and customer
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